Jenina Yutuc is a Kapampangan design researcher and visual storyteller who places rigor, care, and informed optimism at the center of her practice. 

Her work ranges from leading the research on a strategic vision and brand narrative for an 1,000+ acre park in a rapidly growing city through a mixed-method, multi-sensory and community-centered approach, to placing employee well-being at the forefront in the future of restaurant design for a large, global corporation.

She studied Architecture and Public Health through the Interdisciplinary Studies program at UC Berkeley, with a minor in Global Poverty and Practice. Additionally, she completed a two-year human-centered design innovation fellowship with the Fung Institute of Engineering.

A through line in her design research and visual storytelling work is her interest in the exploration of collective memory, homeland, mother tongues, and the bridging social and spatial in built, urban environments through a combination of research, drawing, photography, and writing. 

Outside of work, she finds an excuse to have conversations with friends over good bread, and even better company through her storytelling project, “breaking bread". It is an interview series that centers around our favorite breads, and the personal histories and memories baked into them.

View the storytelling project here.